Curtins rebrands, launches new website
The employee-owned built environment company has a new logo that “captures the essence of who they are”, according to brand designer USP Creative.
The goal of the rebrand was to have a look that both showed off technical prowess, a commitment to community, and a focus on the future.
“I’m extremely proud to unveil our new brand identity to the world,” said Curtins chief executive Rob Melling.
“This is a renewed promise to our partners and our stakeholders as we continue to deliver exceptional value, foster deep meaningful relationships, and remain at the forefront of industry innovation.”
Liverpool-based USP managing director Jan Peters said that the new branding would help set Curtins apart.
“I’m incredibly proud of the outcome and look forward to seeing the positive impact this rebrand will have on their business and the communities they serve,” Peters said.
With the new branding comes a new website, designed by Webrevolve.
James Rowan, chief executive of Webrevolve, described the website as “impressive in terms of its technical design and user focus”.
He went on to describe the site as “absolutely reflective of Curtins’ brand identity and values”.
Curtins has a staff of more than 400, who work in a variety of fields including civil engineering, transport planning, environmental consultancy, and heritage.