Government commits to MIPIM 2022

The UK Pavilion will be the centrepiece of the national effort at the international property exhibition, it has been confirmed.

Manchester, for many years widely regarded as the strongest among the regional cities at MIPIM, this month announced that it will reduce its commitment, sending only a small delegation rather than taking a stand.

Liverpool and Lancashire will be attending MIPIM 2022, although Cheshire & Warrington will not.

The UK Pavilion on La Croisette will be a focal point, the government said. The Department for International Trade, with the Department for Levelling Up, Housing & Communities and Homes England intend to promote the government’s Levelling Up agenda and showcase the country’s international offer.

MIPIM 2022 takes place on 15-18 March in Cannes, France.

Beyond the main Cannes event, the MIPIM programme has mushroomed into a series of associated events across the globe. But after two fallow years for the programme’s centrepiece event, there seems an eagerness to return to Cannes.

Each of the largest international consultancies are expected to attend, while 90% of those cities present at the 2019 edition are due to attend.

Rohan Marwaha, UK managing director, real estate division at event organiser RX (formerly Reed MIDEM), said: “With over 90% of Europe’s major cities having signed up for MIPIM 2022, it’s vitally important the UK continues to position itself as a leading destination for investment on an international stage.

“As we recover and look forward from the past two years, this promises to be one of the most important real estate events in recent memory, so it’s fantastic to have the UK Pavilion joined by all the major international brokers and many UK cities and regions.

“We’re full steam ahead in our planning for March, and we look forward to welcoming everyone to a safe and secure in-person event.”

Place MIPIM Closing Drinks 2019 (12)

Place’s closing drinks were a fitting climax to the 2019 event

Place North West is gearing up for the event and has a variety of opportunities available for MIPIM 2022.

  • Roundtables: Held in-person and turned into videos later, these roundtables can stand the test of time and reach a wider audience than a more traditional roundtable ever could.
  • ‘Fireside’ chats: These intimate one-on-one video interviews provide a more informal setting that’s perfect for digging into complex and important topics in a way that’s accessible to those at MIPIM and beyond.
  • Vox pops: Capture the excitement of your announcements, launches and events with quick video interviews with your attendees.
  • Sponsorship of Place MIPIM Closing Drinks: a networking drinks event for around 500 guests. With high-profile guests enjoying a relaxed beach setting, sponsoring Place MIPIM Closing Drinks is the perfect, hassle-free way to get your brand in front of significant figures at MIPIM. Already sponsored by Mills & Reeve, Altus Group and essensys.
  • Advertising: Before and during MIPIM, get your brand in front of the readers of PlaceTech and Place North West in multiple ways, including website banners, an advertorial piece, branded editorial reports and more.

For more information or to book opportunities, contact Place commercial director Dino Moutsopoulos by calling 07803 988 112 or emailing dino@placenorthwest.co.uk

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